I finished listening to the book “Purple Cow” if you have never read or heard the audio and you plan on doing something worthwhile with your life I encourage you to read it. The book itself is such a remarkable piece of work. I love it!
In the book Seth Godin (a marketing guru Google him) explains while mediocre actions get mediocre results and doing what is expected is less than enough these days therefore in order to break a new product you must do the unexpected=remarkable.
I’m very passionate about anything I do involving my work and have never been in need of motivation or anything of the sort, but this book gives me the extra boost I need to think outside the box. Makes you step outside your comfort zone and make things happen and isn’t that what being an entrepreneur is all about? Taking risk for financial gains and successes.
So this week I encourage you to do something remarkable! Step outside of your comfort zone and MAKE SHIT HAPPEN don’t wait another day. I know I’m not.
Come back next week and let me know what you did this week that was remarkable. We can share and exchange ideas.
